Topic 04
Created automatically from a question CSV import. Add the editorial description before publishing.
Foundational answers
Use lifestyle photography when context helps a shopper understand scale, styling, fit or use. It should complement—not replace—clear product-only imagery and should represent the actual variant being sold.
There is no universal number; cover every decision-critical angle and use case without repetition. Most products need a clear primary image, scale and detail views, packaging or included items, and at least one contextual image.
Provide captions for spoken content, a transcript or equivalent summary, meaningful controls and a clear title. Avoid autoplay with sound and ensure the video does not hide essential product information from non-viewers.
Define the customer problem, product truth, required demonstrations, prohibited claims and delivery formats while leaving room for an authentic voice. Secure usage rights and require the creator to show the actual product accurately.